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Name, Image, Likeness

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You have a platform. Now what?

The NIL stage allows college athletes to leverage their personal brand for financial gain. This involves signing endorsement deals, creating merchandise, and engaging with fans through social media. Athletes must navigate contracts, marketing strategies, and compliance with NCAA regulations. Our services provide guidance on maximizing NIL opportunities while balancing academic and athletic commitments. We help create a sustainable brand that aligns with long-term career goals, ensuring athletes can capitalize on their popularity responsibly and effectively.

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Do I Have to Pay Taxes On My NIL Deals?

NIL deals offer great opportunities for student-athletes but come with significant tax implications—including federal, state, and self-employment taxes on all forms of compensation—that require careful planning to avoid unexpected liabilities.
Learn more

Athletes Who Went Broke: What Went Wrong & How to Avoid Their Mistakes

So, why do so many athletes go broke? Today, we are going to dig into some answers to that question. Then, we’ll explain how athletes and their families can safeguard their financial future and avoid the pitfalls that lead to bankruptcy.
Learn more

Financial Planning for Athletes: 10 Strategies for Maximizing Your Wealth

To put together this guide, we asked our team of Certified Financial Planning (CFP ®) professionals, CPAs, and founders for their playbooks on financial and tax planning for professional athletes. When implemented wisely, these strategies can minimize your tax burden and maximize your wealth potential.
Learn more

NIL Deals: 8 Questions to Ask Before You Cash In

NIL deals involve legal contracts, investment decisions, and tax consequences – big topics for amateur athletes and their families to navigate alone. We're here to help.
Learn more

NIL Money: How Lucrative are NIL Endorsements?

After a decades-long battle petitioning for changes to NCAA policies, athletes finally have a viable option for earning NIL money.
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NIL Rules Explained: How To Stay NCAA Compliant аnd Profit Off Your NIL

On July 1, 2021, the NCAA published a number of significant changes to NIL rules and policy. It meant that, for the first time, student-athletes could start earning money from their name, image, and likeness.
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What is NIL? A Guide for NCAA Athletes

We spoke with Doug Fillis, founder of Accelerate Sports Ventures and seasoned expert on sports marketing, to learn more about what NIL means to student-athletes.
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Your Family Office

What does your wealth look like in 100 years?

The sobering reality is that 90% of ultra-wealthy families lose their wealth by the third generation. Our mission is to ensure you’re part of the 10% who break that cycle, building and sustaining a legacy of wealth that flourishes for generations.

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Family

Athletes Who Went Broke: What Went Wrong & How to Avoid Their Mistakes

So, why do so many athletes go broke? Today, we are going to dig into some answers to that question. Then, we’ll explain how athletes and their families can safeguard their financial future and avoid the pitfalls that lead to bankruptcy.

Financial Planning for Athletes: 10 Strategies for Maximizing Your Wealth

To put together this guide, we asked our team of Certified Financial Planning (CFP ®) professionals, CPAs, and founders for their playbooks on financial and tax planning for professional athletes. When implemented wisely, these strategies can minimize your tax burden and maximize your wealth potential.

NIL Deals: 8 Questions to Ask Before You Cash In

NIL deals involve legal contracts, investment decisions, and tax consequences – big topics for amateur athletes and their families to navigate alone. We're here to help.
Talk to an expert
NIL? We’re here to help you navigate.

We can help you steward your resources for generations to come by building what we call the 100-year family operating system.

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